Wednesday, November 18, 2009

Friday Movie Night: Surf's Up!

Starting this Friday Nov. 20, Paradise will host one movie night per month, free and open to the public. This Friday, we'll kick off with Surf's Up, a kid-friendly animated movie (also very funny for adults) about up-and-coming penguin surfer Cody Maverick's and his first pro competition experience on Pen Gu Island.

Set in a documentary-surf style with penguin appearances by the likes of Kelly Slater and Rob Machado, this movie is fun for the whole family.

When: Friday, Nov. 20 at 7pm
Where: Paradise Surf Shop
Tea and beverages will be provided.
Bring a pillow and blanket!

Yoga Fridays

For the next few weeks, Paradise Surf Shop will be transformed into a bright and comfortable yoga studio every Friday morning from 8:30-10am. We want to give back to the community this winter season, not only through our customer service but also by starting up a monthly raffle and weekly events and classes to bring people together and nourish the soul.

Meet your Instructor: Marion Clark



Marion comes to Santa Cruz from Hermosa Beach where she spent 10 years as a student and teacher of yoga and pilates. She teaches vinyasa flow that incorporates core pilates strength as well as a connection to the breath or "prana" in each pose.

All you need to bring is your yoga mat and positive energy. The class is by donation so every one is welcome to attend.

The schedule of classes is subject to change as we approach the holidays and the start of the new year. We will inform you once next year's schedule is set.

Hope to see you all this Friday!


Namaste,
The women of Paradise

Dear & Yonder Screening at Paradise

Attention all water women: the highly anticipated all-female surf movie Dear & Yonder will hit the big screen at Paradise Surf Shop on Dec. 5 at 6pm.

Directed and produced by Tiffany Campbell and Andria Lessler, Dear & Yonder chronicles the lives and surfing adventures of a dynamic cast of women wave riders, from top professionals like Stephanie Gilmore and Sofia Mulanovich to Santa Cruz’ own surfer-shaper Ashley Lloyd. While all these women come from diverse backgrounds, they are united by adventurous spirits and a deep connection with the ocean. The film goes beyond your average surf movie by cultivating a sense of place, rooting the scenes in the rich history of female surfing and by encouraging environmental sustainability both in the water and on land.

“I wanted the film to have more of a documentary-style story telling aspect,” says Campbell, “ so I looked for women who had interesting lives outside of surfing who were also exceptional water women.”

Campbell and Lessler spent three years traveling and shooting the film in the green liquid caves of Indonesia, at the perfect point breaks of mainland Mexico and out to sea with Captain Liz Clark, who relied solely on wind power and her own wits to sail the world in search of epic waves and a greater connection to the earth.

The opening reception will begin at 6pm followed by live music provided by San Jose’s The Mumlers. The film will premiere around 8pm with an intro by Campbell and a Question and Answer segment after the screening. Tickets are $10 to help with remaining production costs. Buy them in advance at Paradise Surf Shop or on the night of the event.

Come experience the depth and beauty of Dear & Yonder as it moves you to bring positivity back into your communities and home breaks.

“Dear and Yonder is our way to give something back to the thing we love,” Campbell says.

For more information about Dear & Yonder and Villa Villa Cola productions, visit http://www.dearandyonder.com/.


Thursday, November 5, 2009

Surf & Siesta Day

Two weeks ago, we started a new tradition at paradise: surf & siesta day! You know the best part about it? It's a weekly event. So if you're wondering why we close up shop every Wednesday during our slow season, it's because we're giving ourselves a day to escape and surf, do some yoga on the beach and maybe even take a nap. We're in it for the love of the sport after all, not the money.

In a society of long retail hours, we're taking inspiration from cultures that move at a slower pace. These countries close up shop in the afternoon and head home to be with family or rest. Wednesday is our afternoon siesta; its time for reminding ourselves why we're here. Nothing does that better than a midweek surf trip with friends.

So you won't find us in the shop on Wednesdays. You'll have to look for us in the water or come by and visit us any another day between 10am and 6pm.